(Nikkei BP Group)
(No.1 High-Tech News Site in Japanese)
| Bulletin Board/Chat Services Top List of Web Page Access Times
February 8, 1999 (TOKYO) -- A recent Web page access survey showed Web
users spend a considerable time communicating via bulletin boards or
chat spaces in addition to browsing Web pages.
|The Internet Access Rating Center of Nikkei Business Publications Inc.
researched access behavior of Web users by installing special software
on monitors' PCs. A trial survey was conducted for three months (November
1998 through January 1999). This result the summary of December data.
The survey calculated access time by the Web page for
a month for each monitor user, and totaled the time of all monitor users
by the Web page. There were 30 Web pages with more than 200 minutes
of access time.
A breakdown of the 30 pages showed that bulletin boards and chat rooms
had nine pages together, representing 24.0 percent of total access time
of these 30 pages.
But the number of people accessing bulletin board and chat room pages
are less than 10 percent of monitors. Only a few heavy users had long
access times for these pages.
The second most accessed pages were search engines. Among the top 30
pages were five search pages such as "Yahoo," "Goo" or "Infoseek." These
pages accounted for 17.9 percent of the total access time for 30 pages.
The highest rated domain name that was accessed at least once in the
month of December 1998 was "yahoo.co.jp," with 72 percent of the monitor
users. The second highest was "biglobe.ne.jp," with 57.8 percent. The
third was "microsoft.com," with 51.4 percent. Provider domains had high
The survey conducted this time, however, may not reflect Web users' trends
as a whole, because monitor PCs were limited to Windows 95/98 or Windows
NT machines, and monitor users were publicly recruited.
Table: Top 30 domains that were
accessed at least once a month
Method of survey:
Monitor users were 550 Web users. Survey period was November 1998 through
January 1999. The results this time were a summary of December data.
Monitor users were selected from Web users by accepting applications
on the home page in such a way that attributes of the volunteers reflected
those of Web users in Japan.
"InfoGather" software developed by NTT Software Laboratories was installed
on each monitor's PC. This software logged the access time of each Web
page visited. This access log data was sent to the server prepared by
NTT Advanced Technology Corp. and calculated. One of the objectives
for the survey was to establish rules of summarizing.
Related story: Most
Japanese Internet Users Only Glance at Web Pages
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