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(Nikkei BP Group)

(No.1 High-Tech News Site in Japanese)

  • Apple Readies Network for Call Sales of iMacs to Companies
  • November 4, 1998 (TOKYO) -- Apple Japan Inc. started preparing for call sales of iMac PCs for corporate users.
    ZERO-ONE SHOPs run by Cannon Sales Co., Inc. extended sales of iMac from shop sales to mail order online sales and call sales.

    Despite their strong performance as Mac shops, ZERO-ONE SHOPs were not hitherto entitled to sell iMacs. But two of the shops, one in the Tokyo area and the other in the Tokai area, started sales of iMacs on Oct. 23.

    An Apple Japan spokesperson said, "In step with the kick-off of shop sales of iMacs in September, we also started preparing call sales channels for companies. We believe every sales agency has begun call sales of iMacs out of necessity, considering the needs of its own customers."

    Apple Japan, however, shows no signs of releasing the shop list for call sales as it had the list for shops exhibiting iMacs.

    Apple Japan President Eikou Harada said, "While fiscal year 1998 was a year for us to sell iMacs to consumers, fiscal year 1999 (from October 1998 to September 1999) is a year to sell iMacs to corporate users. Now we would like to establish a sales network for this purpose."

    While the kick-off of call sales depends on agent shops, a network which provides companies with iMacs on a call-sales basis upon demand is about to be completed.

    Also, an increasing number of shops are offering demonstrations of iMacs. The number of iMac-displaying shops reached 150 on Oct. 30.

    Related stoies:
    � Apple Japan Converts Windows Users to iMac at Rapid Rate
    � Availability of Apple's iMac Increases at PC Stores
    � Only Retailers with Skillful Sales Staff to Sell iMac: Apple Japan's Director

    (Nikkei MAC)

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    Updated: Tue Nov 3 17:37:05 1998 PDT