(Nikkei BP Group)
(No.1 High-Tech News Site in Japanese)
| Apple Japan Begins Loan Campaign for iMac Buyers
November 18, 1998 (TOKYO) -- Apple Japan Inc. began a loan campaign called
"Apple Smart Loan" to enable customers to buy its iMac personal computer
and peripherals at favorable rates.
|Customers can borrow up to 200,000 yen (US$1,690) at a low interest rate
of 1 percent per year. The campaign will be effective from Nov. 13 to
Jan. 17, 1999.
For this campaign, Apple Japan formed a tie-up with Orient Corp., a major
credit sales company. During the campaign period, users will be able
to purchase iMac and peripheral devices at the interest rate of 1 percent
at participating retailers. The campaign is Apple's first effort of
There were 115 retailers taking part in the campaign as of Nov. 14. Apple
said it expects the number of participating retailers to increase as
it wraps up negotiations.
In this campaign, users will be able to take out a loan for up to 36
months. For example, if the user purchases the iMac with add-on memory
for a total amount of 200,000 yen to be paid in 36 installments, then
the total amount he or she actually pays will be only 203,098 yen, which
is considerably better than other loans available. The user may also
choose 12 installments or 24 installments to pay off.
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